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Last Update: February 20th, 2024

Rita Melkonian

I partnered with Thibaut on a couple of sponsored LinkedIn posts and the campaigns were a success. He created engaging content that resonated with our target audience, and our main goal of increasing brand awareness was achieved with an avg. of 12k impressions per post. As a bonus, we also got 17 trial signups & demo requests. Thibaut is very easy to work and communicate with. I highly recommend teaming up with him for your LinkedIn marketing needs.

Rita Melkonian

Content Marketing Manager @ Mixmax

LinkedIn Post Sponsorship

  • 37.130+ Followers
  • +/- 10.000 impressions per post
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Reach

37.3130+ and growing 700+ followers per month

Audience

Salespeople (SDRs, AEs), Managers, Directors, and Founders

Average Impressions

+/- 10.000 per post

Average click rate

  • 51% EMEA
  • 41.9% North America
  • When you purchase a LinkedIn sponsorship, you get one sponsored Carousel post (like this one).
  • Your ad will be 1 of a maximum of 2 ads in that week.
  • The post is published at 2:00 PM Paris Time either on Tuesday or on Thursday.
  • Your sponsorship will also remain live forever on LinkedIn as it is published on my profile, which is visited 1.800+ times per month.

Carousels with a logo and a CTA perform the best. The less tactical the post, the worse. The more unclear the CTA, the worse.
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With that in mind, here are the creative requirements:

  • Sponsored posts are mostly Carousels, but you can choose another format. Each sponsorship will also have a call-to-action (CTA) in the comments or the body of the post.
  • I will create the post, and share it with you for review, no less than a week before the planned published date.
  • Your ad review is due two days prior to the publishing date.
  • All ads are subject to editorial approval.

Please Note: There are no cancellations or reschedules due to timing, availability, and holding the date. I also reserve the right to decline any sponsors that aren’t a good fit. I also reserve the right to edit the copy to fit the above guidelines.

Questions? Email [email protected]

They sponsored my content

Newsletter Sponsorship

  • 5.800+ Subscribers
  • 42.19% average open rate
  • 5.27% click rate
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Reach

5.800+ and growing 150+ subscribers per month

Audience

Salespeople (SDRs, AEs), Managers, Directors, and Founders, mostly SaaS and Tech

Audience Breakdown

  • 62.5% individual contributors
  • 25% manager and above

Audience Location

  • 51% EMEA
  • 41.9% North America

Avg. Quarterly Visitors to the web issue

800+

Average Sponsorship Clicks

70 – 250 depending on relevancy and sponsorship copy

  • When you purchase a newsletter sponsorship, you get one advertisement in my Thursday newsletter (like this one).
  • The newsletter is published at 2:00 PM Paris Time every Thursday.
  • You can expect 70 – 250 visitors to your website or offer, depending on relevancy.
  • Your sponsorship will also remain live forever on each newsletter as they are published on my website and visited 800+ times per quarter as I promote them on social media.

Short, intriguing ads with a lead magnet or a free trial perform the best. The longer the ad, the worse. The more unclear the CTA, the worse.
‍
With that in mind, here are the creative requirements:

  • Ads are text only and can be 140 characters long. Each sponsorship will also have a call-to-action (CTA). The CTA text has a max limit of 20 characters.
  • You will supply the copy and I will edit it and add more context to fit my voice and the audience.
  • Ad copy is due one week prior to the newsletter date.
  • All ads are subject to editorial approval.

Please Note: There are no cancellations or reschedules due to timing, availability, and holding the date. I also reserve the right to decline any sponsors that aren’t a good fit. I also reserve the right to edit the copy to fit the above guidelines.

Questions? Email [email protected]

Josh Downs

We worked with Thibaut on a few sponsored training courses, driven by him but with input from my team. He created engaging and thoughtful content that resonated with our target audience, and helped with our main goal of engaging new buyers in a growth market. We had a few hundred people from his network participating on the course and a high percentage of these leads subsequently became open opportunities when my sales team engaged them after the fact. One campaign even generated over 900 leads. Thibaut is very switched-on, easy to collaborate with and always professional. He has a fantastic network, especially in the UK and mainland Europe and I highly recommend teaming up with him to support a variety of go-to-market motions.

Josh Downs

Senior Marketing Leader, EMEA @ Outreach

Sponsoring Options

Silver

€ 999
  • 1 Sponsored LinkedIn post
  • 1 Sponsored Newsletter
  • 15-min Strategy Call
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  • When you purchase a Silver Sponsored slot, you get 1 sponsored LinkedIn post and 1 sponsored newsletter
  • You also get a 15 min strategy call to create a cohesive campaign.
  • Your sponsorship will also remain live forever, as I promote it regularly.
  • The cost for a slot is €999+ VAT (if applicable).
  • The cost is regularly updated to reflect the increase in reach.

Gold

€ 1499
  • 2 Sponsored LinkedIn Posts
  • 1 Sponsored Newsletter
  • 15-min Strategy Call
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Popular
  • When you purchase a Gold Sponsored slot, you get 2 sponsored LinkedIn posts and 1 sponsored newsletter
  • You also get a 15 min strategy call to create a cohesive campaign.
  • Your sponsorship will also remain live forever, as I promote it regularly.
  • The cost for a slot is €1.499+ VAT (if applicable).
  • The cost is regularly updated to reflect the increase in reach.

Platinum

€ 2999
  • 1 Sponsored Lead Magnet
  • 2 Sponsored LinkedIn Posts + 2 Newsletters
  • 30-min Strategy Call
Book Your Spot
  • When you purchase a Platinum Sponsored slot, you get 2 sponsored LinkedIn posts, 2 sponsored newsletters, and a Sponsored Lead Magnet
  • You also get a 30 min strategy call to create a cohesive campaign.
  • Your logo will be clearly displayed on the landing page, and in the lead magnet.
  • Every lead collected (with opt-in) will be shared with you.
  • An in-depth section of your offering will be included in the lead magnet (with a CTA of your choice).
  • Your sponsorship will also remain live forever, as I promote it regularly.
  • The cost for a slot is €2.999 + VAT (if applicable)
  • The cost is regularly updated to reflect the increase in reach.

Please Note: There are no cancellations or reschedules due to timing, availability, and holding the date. I also reserve the right to decline any sponsors that aren’t a good fit.

I will never spam you, or sell your info.

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