The best SalesLabs resources of 2021

It’s nearly the end of 2021. I am heading back to Berlin tonight and I had some time this morning to do a retrospective of the last 12 months.

2021 has been a fantastic year, and here’s my list of top resources and wins:

Most downloaded free resource

  • What: The Ultimate LinkedIn Outreach Sequence
  • Downloads: 1.711
  • Why: This simple 6-step sequence perfectly illustrates my outbound prospecting philosophy. It shows you how to write a connection request, how to use video and LinkedIn voice notes, and a simple framework I use to get a 38% reply rate and an 11% meeting rate.

Most purchased online training

  • What: The New Outreach System
  • Purchases: 75
  • Why: As a student of the course shared, this course is “the missing link” if you’re in sales. With a 5-star rating, it’s a simple 90-minute resource to build a prospecting routine. Grab it for €59 with the code “2022”. (24 hours only)

Most downloaded podcast episode

Most consulted blog post

My proudest moment

Picture of the year

My office
  • What: My office in Berlin
  • Why: This picture is the materialization of my dream. It’s the confirmation that my business is healthy enough to commit to a 3-year office rent as a solopreneur. I got the office in July 2021, and it was a key milestone in my career.

Some stats

    • LinkedIn followers gained: +3.136
    • Events/podcasts as a speaker: 15
    • Website page views: 47.211
    • Mailing list size growth: +1.181
    • Discovery calls held: 162

2021 has been my best year so far, I have worked with hundreds of salespeople, helped them book more meetings, and reach their sales targets faster.

Can’t wait to see what 2022 has in store!


P.S. When you’re ready, here are 3 ways I can help you.

→ Grab my 5-star course, The New Outreach System: How I use LinkedIn to get a 38% reply rate and an 11% meeting rate. Buy it here.

→Work 1:1 with me:
 If you need help booking more meetings, I can help you. We’ll go through your current situation and what’s not working. We’ll build an action plan to land you more meetings and more money in your pocket. Book me here.

→ Grab my course, The T-shaped Sales Development Program: This is the most comprehensive course I have about sales development. You’ll learn everything from optimizing your LinkedIn profile for sales to finding hot prospects, and running discovery calls Buy it here.

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