Why I became an advisor for Tolstoy

It’s been a few months since I discovered a new video prospecting tool called Tolstoy. Most of my last emails and LinkedIn posts have been about the use cases I have discovered while I was using the tool.

After a few exchanges with the co-founders Dov and Omer, we thought it would be a good idea to have me as an advisor. Here’s why:

I love the vision and execution of the team

I heard about Tolstoy for the first time in a coaching call I was having with one of my students. I went to the website and loved that the tool was free (it still is, but that won’t be the case forever).

The team is currently identifying the product/marketing fit and focusing on collecting data from different ICPs. They chose to keep the product free while they are doing that, which I find brilliant.

The word of mouth around the product is great and a lot of my students have reported great results using Tolstoy. A CSO even called me to tell me one of his SDRs booked her first meeting with a Tolstoy video!

Here are some examples of how salespeople love Tolstoy:


I keep finding mind-blowing use cases daily

As you know, I prospect every single day during my power hour block. I have recently revamped my outreach sequence to include Tolstoy. Here are some examples of the prospecting use cases I have discovered:

These are just basic examples of how I use Tolstoy so far. In fact, I love the flexibility of the tool, and I see it as a video chatbot. I have a few Tolstoys on my website and courses landing pages.

Tolstoy is a tool you can use for sales, marketing, customer service, and this is why I think it’s the future of sales. Successful salespeople are already building their personal brands and converting attention into opportunities, and Tolstoy is the ultimate tool to do it with video.

I love working with the team

I’ve been working with the leadership, the growth team, and the product team and I love the dynamic of the group.

When we jump on calls together, everyone shows up in the coworking space in Tel Aviv and they throw questions, observations. They also work hard on pushing killer features and the tool is really robust.

Also, being originally from the South of France, I love the Mediterranean approach to life and work, and I can definitely find it with the team.

Want to help?

If you’re interested in trying Tolstoy and providing feedback on how you use it, and what you want to see in the tool, I have two options:

  • If you’re an individual contributor -> Signup for free and hit me up with suggestions/results on LinkedIn
  • If you’re leading a team of SDRs/AEs -> Signup for free and reply to this email so we can organize a quick chat and collect your suggestions
I’m so excited for what’s coming for Tolstoy, and I feel like it’s the right tool and the right team to build a kickass sales tool.

P.S. When you’re ready, here are 3 ways I can help you.

→ Grab my 5-star course, The New Outreach System: How I use LinkedIn to get a 38% reply rate and an 11% meeting rate. Buy it here.

→Work 1:1 with me:
 If you need help booking more meetings, I can help you. We’ll go through your current situation and what’s not working. We’ll build an action plan to land you more meetings and more money in your pocket. Book me here.

→ Grab my course, The T-shaped Sales Development Program: This is the most comprehensive course I have about sales development. You’ll learn everything from optimizing your LinkedIn profile for sales to finding hot prospects, and running discovery calls Buy it here.

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