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Tactical Selling

How I work multiple time-zones as a remote salesperson

How I work multiple time-zones as a remote salesperson

In today’s issue, I’ll share how I work multiple time zones as a location-independent salesperson. I live in Mexico for most of the year, but I spend 2 months working from Europe every summer.

If you’re selling remotely, and want to work from where you want, you need to develop a system to selling, while working on the other side of the world.

Here’s mine:

Step 1: Display two time zones on my calendar

I live in Mexico most of the year. Before that, I used to live in South of France. Depending on the time of the year, there are 7 to 8 hours of time difference between these two time zones. And a lot of my customers are still based in Europe, which means my only window to have calls with them is during my morning, until 11AM Mexico City Time.

That’s why I have added a secondary time zone on my calendar:

Image #1

This is a simple way for me to understand when I can book some time with my customers, while respecting their schedule, and keeping a control on mine.

As I’m writing this newsletter, I’m sitting in Switzerland, so I use the EUR column. I use the MEX column when I’m in Mexico.

Step 2: Protect my time with blockers

I block my time aggressively so people don’t book me while I’m traveling, sleeping, or simply taking some time for me. On the picture above, you can see I have multiple types of blockers:

  • location indications (not real blockers, but help me plan, based on my location)
  • private time blockers (non-negotiable to bring kids to summer camp, eat lunch, etc.)
  • sacred hours (blockers for deep work, no calls allowed)

I try to keep a 2-hour window for calls in any given weekday so I can concentrate my interaction time and not be interrupted during my deep work window. Some may think it’s not enough, but I found that it helps filter out useless calls, and only speak with people when it moves the needle.

Step 3: Deep work for 2 hours a day

This is by far the most important.

No matter the day of the week, I always protect at least 2 hours to tackle the important work. In the picture above, it’s called “Sacred Hour”. I sometimes take calls during this time, but only if I choose to. People cannot use my booking link to set a meeting with me during this time.

Prospecting, negotiating, writing content. It’s all done during this window, so I can keep the rest of the day for my family. I’ve been working between Europe and North America for 5 years now, and it has allowed me to keep running my business (which is 90% selling), while choosing what I do with my time.

And these are 3 steps you can follow to work multiple time zones as a location-independent salesperson. It’s not for everyone, and it requires a lot of self-discipline, but as long as you have internet, a computer, and a bias for action, you should be good.

I can’t imagine working any other way.

Hope this helps.

Cheers,

Thibaut Souyris

P.S. Curious about what kind of opportunities working across time zones could unlock for your sales career?

I’ve seen remote salespeople close 6-figure deals while sitting on beaches in Mexico, build million-dollar territories from European cafés, and create the ultimate work-life integration.

One of my students, Marcus transitioned from full-time employee to €30,000 in consulting revenue in just 3 months because he finally learned to leverage his network and sell his services, instead of making someone else rich.

These aren’t lucky breaks—they’re the natural result of designing your workday around results, not location. Book a quick call with me if you want to do the same.

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Tactical Selling

My summer prospecting routine

My summer prospecting routine

In today’s issue, I’ll share how I prospect during the summer months. This will be especially relevant if you have kids, but these tips will help you stay focused during the slow summer months.

Prospecting is already super hard in 2025, it’s even harder when most of your prospects are taking some time off. Between holidays, kids running around your home office, and countless opportunities to relax, it’s hard to stay focused on your outbound efforts.

Here’s how I do it:

Part 1: Mandatory naps for kids

Yes, this is a parenting advice too! If you’re in a part of the world where weather is hot in summer, an after lunch nap for kids is always a great idea. It’s a great opportunity to get them to rest so they have enough energy for the rest of the day.

It’s also a great opportunity to tackle your prospecting routine. The house is quiet, and it’s one of the only times of the day where you have no distractions. You can also block some time early in the day, when kids are asleep to focus on your prospecting.

No matter how you structure your day, find some quiet time to focus on getting conversations started.

Part 2: Stay consistent

This is the hardest part of a summer routine. If you work remotely, your summer can look like a long workation. I can tell you by experience that it makes it really hard to focus on working, and especially hard to focus on prospecting.

Here’s what you can do to fight your natural tendency to skip prospecting:

  • update your sequence to keep it lightweight (3 to 4 touchpoints only)
  • start with your follow ups
  • find how many people you need to add to your sequence (use this to help you)
  • add them to your sequence
  • repeat daily

The main difference with a standard prospecting routine is the quantity of touchpoints. Instead of actively trying to start conversations with a large quantity of prospects, you focus on lightweight prospecting, so you don’t spend hours sending messages in the void.

Part 3: Focus on expansion, not net new business

Finally, focusing on expansion is a good way to stay productive, and to build pipeline for the early months of autumn.

Make a list of people you know, lost opportunities, active customers and so on. This will do a few things for you:

  • you’ll start a lot more conversations (people you already know are more likely to reply)
  • you’ll get more motivated because less prospects ignore you
  • you won’t have to work so hard to find intent data and triggers

It’s also a great opportunity to restart conversations you wouldn’t necessarily start because you’re too busy in normal times.

And these are 3 tips I can give you to stay on top of your prospecting this summer. This will help you maintain a consistent flow of conversations, and some of these conversations will turn into opportunities (either in summer or when everyone is back to work).

Hope this helps.

Cheers,

Thibaut Souyris

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7 sales tools I recommend

7 sales tools I recommend

In today’s issue, I’ll share 7 tools I recommend when selling remotely. I use most of them daily, and they help me stay structured (and keep my sanity) when working by myself.

Let’s be real for a second. The world of remote sales is a mess. Every day, a new AI agent builder promises us to replace SDRs, or book 57 meetings per week, etc. Most salespeople are wasting way too much time trying these new tools, instead of focusing on what matters: conversations.

These tools will help you do just that.

1st Category: Prospecting Tools

This category is the most important for salespeople working remotely. And by prospecting tools, I don’t mean prospecting channels (LinkedIn, Email, phone), but the productivity tools that help salespeople do their job faster. Here’s my selection:

Amplemarket

Amplemarket is an all-in one sales engagement platform. It’s built to manage everything prospecting related. You can build detailed lead lists, put them into manual or automated sequences, and have automated answers, based on the replies of your prospects.

I’ve been using it every day for the last 18 months, and a lot of my customers have chosen this tool for their sales teams. If you’re managing a sales team or working with other salespeople, it’s simply the best tool I can recommend (check reply.io if you’re working by yourself).

Kaspr

Kaspr is another tool I use daily. I specifically use it when Amplemarket doesn’t find emails and mobile phone numbers in EMEA. Before being purchased by Cognism, Kaspr was a French company, and they worked hard on building an EMEA-focused database.

2nd Category: CRMs

CRMs are the most important tools of a sales organization. This is where all the customer and prospect data is stored. You may not have a choice when working for someone else, but if you do, this is what I recommend.

Pipedrive

Pipedrive is a simple CRM you can use if you’re working in a small organization. There’s everything you need to track your leads and the opportunities associated, and the price is quite affordable. I recommend it if you’re looking for something simple and you want to move fast.

Monday.com

Monday.com is a great ecosystem for project management and all kind of productivity tools. If you’re working in the Monday.com ecosystem, I strongly recommend their CRM product. You have the same logic as in the project management tool, but with templates prepared for sales. Highly recommended if your organization is already running on Monday.com.

Notion

Notion isn’t technically a CRM. It’s a productivity tool to manage everything and anything in your life. I personally use it as a CRM because it’s the environment in which I work every day. I create my content in Notion, I create new products in Notion, and I manage my deals in Notion.

If you’re looking for a simple and cheap option, I can’t recommend it enough. The learning curve can be steep, but I strongly recommend Notion Mastery to build a crazy good Notion dashboard.

3rd Category: Sales Call Tools

This last category is important to turn sales calls into new offerings. It is where AI makes the most sense, because of all the data points I get from conversations with my customers and prospects.

Fathom Notetaker

Fathom Notetaker is free tool (I think it uses your data to train its AI) that is automatically invited to all the calls in your calendar. It acts as a silent participant in your call and it records your conversations, your screen, and creates summaries of your calls, including the action items you committed to.

I use it for all calls with prospects and customers, and then copy/paste the transcript in Claude AI (full use case here). It’s a no-brainer for me because it captures everything and remembers all important points that I tend to overlook.

Claude AI

Claude AI is the smartest cousin of ChatGPT. It’s an AI I use every single day, especially to find patterns in conversations I have with my customers. For example, I launched The Sales Creator Revenue Engine after having dozens of conversations with sales creators. I copy/pasted the transcripts into Claude AI, and it helped me analyze the conversations and find common problems sales creators were having.

And these are 7 tools I strongly recommend if you’re selling remotely. As you can see, most of them aren’t AIs, and they’re focused on helping people do their jobs better, instead of claiming to replace humans.

Hope this helps.

Cheers,

Thibaut Souyris

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Tactical Selling

My remote work essentials

My remote work essentials

In today’s issue, I’ll take you behind the scenes of my remote work setup. I’ve been working remotely since March 2020, and for the past 5 years, I’ve been doing so from Germany, Switzerland, France, Mexico, and the USA.

Working remotely is something I cherish every day, but it comes with its set of difficulties. I’ve worked from formal offices, my holiday house, my kitchen countertop, or even from a car while my wife was driving from Cancun to Holbox. And I learned a lot about what to do and what to avoid in your remote setup.

Let’s dive in:

Part 1: The place

You’ve seen it everywhere. People posting pictures of themselves on the beach or in front of a swimming pool, with their computer open, pretending to enjoy working remotely.

It’s a lie.

We have a swimming pool at our holiday house (you can rent it btw), and I’ve tried working from there a few times. It’s impossible. It’s too hot, too much sun, bugs bothering you. It’s a big no for me.

To me, a good remote setup is a place where I can be focused, take calls, and have as little distractions as possible. Back in September 2024, we moved from France to Mexico, and since then, I’ve experimented with different places to work from:

The kitchen → too busy, impossible to have a call without getting distracted

My bedroom → a bit better, but too much sun as of 10AM, plus a lot of traffic from the bathroom to the bedroom

image #2

I rented an office → good, but a useless expense since I would go 0.5 days per week on average

image #3

Gabriel’s bedroom → I turned my second son bedroom into my office (he uses the room at night, I use it during the day), and it’s been an absolute game-changer. I’m a lot more productive than anywhere else, and I get so much more done, without distractions.

image #4

My conclusion: Having a place free of distraction at home is by far the best for me. It helps me stay ultra-focused when I work, and it creates a physical separation between the common rooms (for everything but work), and the office.

Part 2: The gear

The place is one thing, but the gear is 10x more important. Having worked from so many different setups, I can tell you that the gear is something you can’t afford to overlook.

Let’s break it down:

  • a desk → I got one custom-made (it sucks, I don’t recommend doing it)
  • a comfortable chair → way too important, invest in something good
  • a monitor → I just bought one and my eyes are a lot less tired (I’m getting old)
  • good lighting → so important, I recommend indirect lighting to make it cosy and inviting
  • an architect notepad + crayola → I discovered this a few weeks ago, game-changer for creative work

This is the V1 of my office, I’m going to add some decoration, while keeping the kid bedroom vibe, so you may see a lot of toys in a near future 😂.

Part 3: The toolstack

Working remotely simply doesn’t happen without a set of good tools. Again, I’ve experienced with so many different types of productivity tools, sales tools, etc.

Here’s my ultimate list of remote work tools:

  • Starlink → simply the best internet when you live in a place with bad infrastructure
  • Google Workspace → I run all my communications and schedule on Gsuite
  • Calendly → I schedule 5 – 7 meetings a week with it
  • Amplemarket → A must for prospecting
  • Kaspr → When I need to find phone numbers in EMEA
  • Notion → My second brain, everything is in there
  • Kit → my email marketing platform

And this is my complete remote setup. You know my ideal place to work (somewhere without distractions), the gear I use, and my toolstack. I have a similar setup in Mexico, France, and Switzerland, so I can be productive wherever I find myself.

Hope this helps.

Cheers,

Thibaut Souyris

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