Author: saleslabs

Categories
Thought Leadership

T-Shaped SDRs, Self-Awareness and fighting a “Deutsche Industrienorm Mindset” in sales

B2B Tech Sales Stars

The T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen.

Join Now

T-Shaped SDRs, Self-Awareness and fighting a “Deutsche Industrienorm Mindset” in sales

In this episode of B2B Tech Sales Stars Manual Hartmann and Patrick Trümpi invited me to share insights about the T-shaped SDR, why selling in DACH is so complicated, and what tools I recommend for sales teams.

Here’s what you will learn:

0′ How I came up with the name SalesLabs and why I became an entrepreneur
4′ How I moved from 2.5k to 10k+ LinkedIn followers within 6 months
9′ How I balance automated outreach and tools with high-quality engagement
14′ Why building habits is key for consistency to achieve sustainable success
21′ Why self-awareness is key to be(come) a good VP Sales
25′ How I found out that it is easier to sell to SDRs than VP Sales 
28′ Why it is very tough but crucial to make sales person-independent
31′ Why your job in sales enablement is building products for the sales team
37′ How you can technically find phone numbers online, and why you should be careful with it
40′ Why “the DIN (Deutsche Industrie Norm) mindset” is hindering sales innovation in DACH.

Give it a listen below, and make sure to leave a review and help the podcast!

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. [NEW] Join the T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen. Join here.

2. Join the T-shaped Sales Development Program

Ditch the old sales development playbook and learn the skills that will make you successful in tomorrow’s sales environment. Apply today.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
T-shaped Sales Community
T-shaped Sales Development Program
Categories
Podcast

Episode 21 – Using humor to stand out on LinkedIn, with Tom Boston

Tom Boston

Free Online Training

3 Strategies to Reach €25K+ in Monthly Sales

Watch Now

Episode 21 – Using humor to stand out on LinkedIn, with Tom Boston

In this new episode, Thibaut receives Tom Boston, for a fantastic conversation on how to use humor to stand out on LinkedIn.

Tom is an SDR at SalesLoft, where he’s part of the EMEA sales team. With so many people creating and curating content, it can be challenging to know how to stand out.

In this interview, you will discover how to find your unique voice on LinkedIn, how to generate funny posts that drive attention, and how to obtain support from your management to share authentic content

You can find Tom on LinkedIn here.

Go check SalesLoft here.

Enjoy the show!

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. Grab a free copy of my Ultimate LinkedIn Outreach Sequence

Find out how to get a 55% answer rate and 15% booking rate, using Thibaut’s proven strategies. Grab it here.

2. Find out how to reach 25K+ in monthly sales

If you keep failing at prospecting, I’ve built a free online training to build your success plan. You can signup here.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
Sales Starter Success Plan
Sales Diagnostic Session
Categories
Podcast

Episode 20 – Season 2 wrap up, with Ara & Thibaut

The B2B Sales Podcast

Free Online Training

3 Strategies to Reach €25K+ in Monthly Sales

Watch Now

Episode 20 – Season 2 wrap up, with Ara & Thibaut

In this season 2 wrap up, Ara and Thibaut exchange on this second season and the 12 episodes they ran together.

They share their analysis of each episode and guest, as well as their learnings.

Season 3 will start on the 1st of July. You’ll have the possibility to attend the episodes recording and ask questions to the guests. This access is for customers of the T-shaped SDR Online Training only.

Sign up here.

You can add Ara on LinkedIn here.

You can add Thibaut on LinkedIn here.

And don’t forget to signup to the newsletter here.

Enjoy the show!

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. Grab a free copy of my Ultimate LinkedIn Outreach Sequence

Find out how to get a 55% answer rate and 15% booking rate, using Thibaut’s proven strategies. Grab it here.

2. Find out how to reach 25K+ in monthly sales

If you keep failing at prospecting, I’ve built a free online training to build your success plan. You can signup here.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
Sales Starter Success Plan
Sales Diagnostic Session
Categories
Podcast

Episode 19 – Tips for sales success across cultures, with Marcela Cardenas, Global VP of Sales at Cabify

Marcela Cardenas

Free Online Training

3 Strategies to Reach €25K+ in Monthly Sales

Watch Now

Episode 19 – Tips for sales success across cultures, with Marcela Cardenas, Global VP of Sales at Cabify

In this new episode, Ara receives Marcela Cardenas, for a thought-provoking conversation on how to build, scale, and run international sales team.

Marcela is a B2B sales reference in Latin America, where she built Groupon LatAm from the ground up, before joining CDiscount Colombia, and finally heading the Global Sales Team at Cabify.

In this interview, you will discover how to keep and open mind and embrace new sales techniques, how to coach across different cultures, and how to stay humble when you own a global territory.

You can find Marcela on LinkedIn here.

Go check Cabify here.

Enjoy the show!

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. Grab a free copy of my Ultimate LinkedIn Outreach Sequence

Find out how to get a 55% answer rate and 15% booking rate, using Thibaut’s proven strategies. Grab it here.

2. Find out how to reach 25K+ in monthly sales

If you keep failing at prospecting, I’ve built a free online training to build your success plan. You can signup here.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
Sales Starter Success Plan
Sales Diagnostic Session
Categories
Blog

The T-shaped SDR Guide

The T-shaped SDR

The T-shaped SDR Guide

Escape the hamster wheel, book more meetings

Get The Guide
Or Book a Call
Get The Guide
Or Book a Call

This is what you will discover

  • What is a T-shaped SDR
  • The benefits of a T-shaped SDR
  • Assessing your core domains and skills
  • Identifying your secondary domains and skills
  • Defining your metrics and goals
  • Organizational tips
The T-shaped SDR
Get The Guide

They work with me

Comtravo logo
Styla logo
Homelike logo
Circula logo
Techstars logo
Smunch logo
Previous
Next

This is what my customers say about me

Thibaut organized a coaching/introduction session on social selling through Linkedin. We had a 2 hours workshop where the goal was to give sales managers a solid basis and tools to build their own outreach strategy. Thibaut took the time to adapt our use case to the workshop. By doing so, the engagement from the team was very positive. The workshop is not a just a presentation about best practice. The team is requested to actively participate, try examples, and ask questions all the way. On top of that, Thibaut shared best practices, historical data, and concrete sequence to give us actionable feedback and inspiration to build our strategy.
Falko Piguet
Falko PiguetHead of SME Sales, Homelike
I invited Thibaut for a workshop on how to generate leads using LinkedIn and it was really impactful. Thibaut shared actionable tactics on how to use LinkedIn and build a personal brand that generates hot leads. His workshop was really valuable for the sales team at Comtravo and I strongly recommend working with SalesLabs and Thibaut!
Robert Anders
Robert AndersHead of Sales, Comtravo
Thibaut impressed me by listening patiently to our plan, asking questions, then proposing a much better solution of his own. He challenged our thinking in ways that had not been possible through internal sales meetings. He also brought a lot of needed structure to a process that seemed overwhelming at first. Highly recommended for B2B sales teams!
Paris Childress
Paris ChildressCEO & Founder, Hop Online
We've worked with Thibaut multiple times at Techstars Berlin, running workshops for our accelerator program as well as open community workshops. Our founders have definitely benefited from Thibaut's B2B sales expertise, as well as his tactical and structured approach to challenges. He brings lots of energy to the room and makes it super easy for his audience to engage with him. Thibaut is very good at adjusting to his audience and giving tailored advice - regardless of whether you have previous knowledge on B2B sales or not, he will always provide value with his content and best practices.
Vera Montacuti
Vera MontacutiProgram Manager, Techstars
We started working with Sales Labs when we realised we needed guidance to set our sales organisation. As a fast-growing startup founder, I needed the right partner to think and implement a solid revenue engine. Thibaut really helped us defining our sales process, finding the right KPIs to implement and track. He proved to be very flexible, focused on delivering value, all while being very friendly and caring. His deep knowledge of modern B2B sales really helped us professionalising and I can only recommend his work!
Cynthia Wandia
Cynthia WandiaCEO, Kwara
We decided to work with Sales Labs at a moment where we needed strategic and operational support to build our sales organisation at Smunch. Thibaut brought a new perspective about our sales strategy and he was an exceptional support to design but also implement processes. From Salesforce knowledge to KPI setting, he was a very knowledgable resource and I strongly recommend him to busy founders.
Ludovic Manjot
Ludovic ManjotCRO, Smunch
Previous
Next
Get The Guide
Categories
Thought Leadership

Demystifying B2B Sales On LinkedIn | Thibaut Souyris

Storytelling Secrets

The T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen.

Join Now

Demystifying B2B Sales On LinkedIn | Thibaut Souyris

In this episode of Storytelling Secrets, Julian Danylak invited me to share my journey in B2B sales and how I use LinkedIn to acquire new customers.

Here’s what you will learn:

  • How to get started with content on LinkedIn
  • How to make sure not to kill your credibility online
  • My outbound messaging strategy
Give it a listen above, and make sure to leave a review and help Julian’s podcast!

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. [NEW] Join the T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen. Join here.

2. Join the T-shaped Sales Development Program

Ditch the old sales development playbook and learn the skills that will make you successful in tomorrow’s sales environment. Apply today.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
T-shaped Sales Community
T-shaped Sales Development Program
Categories
Videos

Using humor to stand out on LinkedIn, with Tom Boston, SDR at SalesLoft

SalesLoft & SalesLabs

The T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen.

Join Now

Using humor to stand out on LinkedIn, with Tom Boston, SDR at SalesLoft

In this LinkedIn Live recording, Thibaut receives Tom Boston, SDR at SalesLoft.

Here is what you will learn:

  • How to find your unique voice on LinkedIn
  • How to generate funny posts that drive attention
  • How to obtain support from your management to share authentic content

This recording is aimed at the following people:

  • SDRs/BDRs
  • Sales Development Managers
  • AEs, AMs, CSMs
  • Sales Managers, Sales Leaders

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. [NEW] Join the T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen. Join here.

2. Join the T-shaped Sales Development Program

Ditch the old sales development playbook and learn the skills that will make you successful in tomorrow’s sales environment. Apply today.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
T-shaped Sales Community
T-shaped Sales Development Program
Categories
Thought Leadership

How to achieve a 55% response rate on LinkedIn

55% answer rate

The T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen.

Join Now

How to achieve a 55% response rate on LinkedIn

In this episode of Best Practices For Sales Professionals, Gert Scholts invited me to share my LinkedIn Cold Outreach sequence. Here’s what you will learn:

  • How I manage to get 55% of answers on my sequences, and up to 14% answer rate
  • How to use hidden LinkedIn tools in your outreach
  • Which skills will allow you to thrive as an SDR

You can find the sequence here.

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. [NEW] Join the T-shaped Sales Community

The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen. Join here.

2. Join the T-shaped Sales Development Program

Ditch the old sales development playbook and learn the skills that will make you successful in tomorrow’s sales environment. Apply today.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
T-shaped Sales Community
T-shaped Sales Development Program
Categories
Uncategorized

The T-shaped SDR Guide – ungated

The T-shaped SDR

The T-shaped SDR Guide

Escape the hamster wheel, book more meetings

Get The Guide
Get The Guide

This is what you will discover

  • What is a T-shaped SDR
  • The benefits of a T-shaped SDR
  • Assessing your core domains and skills
  • Identifying your secondary domains and skills
  • Defining your metrics and goals
  • Organizational tips
The T-shaped SDR
Get The Guide

They work with me

Comtravo logo
Styla logo
Homelike logo
Circula logo
Techstars logo
Smunch logo
Previous
Next

This is what my customers say about me

Thibaut organized a coaching/introduction session on social selling through Linkedin. We had a 2 hours workshop where the goal was to give sales managers a solid basis and tools to build their own outreach strategy. Thibaut took the time to adapt our use case to the workshop. By doing so, the engagement from the team was very positive. The workshop is not a just a presentation about best practice. The team is requested to actively participate, try examples, and ask questions all the way. On top of that, Thibaut shared best practices, historical data, and concrete sequence to give us actionable feedback and inspiration to build our strategy.
Falko Piguet
Falko PiguetHead of SME Sales, Homelike
I invited Thibaut for a workshop on how to generate leads using LinkedIn and it was really impactful. Thibaut shared actionable tactics on how to use LinkedIn and build a personal brand that generates hot leads. His workshop was really valuable for the sales team at Comtravo and I strongly recommend working with SalesLabs and Thibaut!
Robert Anders
Robert AndersHead of Sales, Comtravo
Thibaut impressed me by listening patiently to our plan, asking questions, then proposing a much better solution of his own. He challenged our thinking in ways that had not been possible through internal sales meetings. He also brought a lot of needed structure to a process that seemed overwhelming at first. Highly recommended for B2B sales teams!
Paris Childress
Paris ChildressCEO & Founder, Hop Online
We've worked with Thibaut multiple times at Techstars Berlin, running workshops for our accelerator program as well as open community workshops. Our founders have definitely benefited from Thibaut's B2B sales expertise, as well as his tactical and structured approach to challenges. He brings lots of energy to the room and makes it super easy for his audience to engage with him. Thibaut is very good at adjusting to his audience and giving tailored advice - regardless of whether you have previous knowledge on B2B sales or not, he will always provide value with his content and best practices.
Vera Montacuti
Vera MontacutiProgram Manager, Techstars
We started working with Sales Labs when we realised we needed guidance to set our sales organisation. As a fast-growing startup founder, I needed the right partner to think and implement a solid revenue engine. Thibaut really helped us defining our sales process, finding the right KPIs to implement and track. He proved to be very flexible, focused on delivering value, all while being very friendly and caring. His deep knowledge of modern B2B sales really helped us professionalising and I can only recommend his work!
Cynthia Wandia
Cynthia WandiaCEO, Kwara
We decided to work with Sales Labs at a moment where we needed strategic and operational support to build our sales organisation at Smunch. Thibaut brought a new perspective about our sales strategy and he was an exceptional support to design but also implement processes. From Salesforce knowledge to KPI setting, he was a very knowledgable resource and I strongly recommend him to busy founders.
Ludovic Manjot
Ludovic ManjotCRO, Smunch
Previous
Next
Get The Guide
Categories
Podcast

Episode 18 – Personalization or Relevance. What’s more important when prospecting? With John Barrows, CEO of JBarrows LLC

John Barrows

Free Online Training

3 Strategies to Reach €25K+ in Monthly Sales

Watch Now

Episode 18 – Personalization or Relevance. What’s more important when prospecting? With John Barrows, CEO of JBarrows LLC

In this new episode, Ara receives John Barrows, for an eye-opening conversation on how what personalization and relevance looks in cold outreach.

John is a legend in the world of SaaS sales. He has trained reps at Salesforce, Slack or Salesloft and he is one of the most recognized voices in the industry.

In this interview, you will discover how to personalize your cold outreach, why every AE should still prospect and you will discover how John lands meetings with his top 25 accounts.

You can find John on LinkedIn here.

Go check JBarrows here.

Go listen to Make it Happen Mondays here.

Enjoy the show!

And, whenever you’re ready… here are 3 ways I can help you crush your sales targets:

1. Grab a free copy of my Ultimate LinkedIn Outreach Sequence

Find out how to get a 55% answer rate and 15% booking rate, using Thibaut’s proven strategies. Grab it here.

2. Find out how to reach 25K+ in monthly sales

If you keep failing at prospecting, I’ve built a free online training to build your success plan. You can signup here.

3. Work with me privately

If you’d like to work directly with me to take over the leaderboard, just book a call here. Tell me a little about what you’re selling and what you’d like to work on together, and I’ll get you all the details!

The ultimate LinkedIn sequence
Sales Starter Success Plan
Sales Diagnostic Session